Visual Brand Identity

CinemaQ Film Festival

Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Industry
Entertainment & Media
Year
2023
Client
CinemaQ Film Festival x Denver Film

A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.
Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.
Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.
Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.

Explore More

Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Making Waves
Making Waves
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Blue Lotus
Blue Lotus
Blue Lotus
Visual Brand Identity

CinemaQ Film Festival

Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Industry
Entertainment & Media
Year
2023
Client
CinemaQ Film Festival x Denver Film

A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.

Explore More

Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Making Waves
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Blue Lotus
Visual Brand Identity

CinemaQ Film Festival

Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Industry
Entertainment & Media
Year
2023
Client
CinemaQ Film Festival x Denver Film

A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.

Explore More

Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Making Waves
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Blue Lotus
Visual Brand Identity

CinemaQ Film Festival

Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Industry
Entertainment & Media
Year
2023
Client
CinemaQ Film Festival x Denver Film

A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.

Explore More

Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Making Waves
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Blue Lotus
Visual Brand Identity

CinemaQ Film Festival

Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Industry
Entertainment & Media
Year
2023
Client
CinemaQ Film Festival x Denver Film

A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.
Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.
Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.
Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.

Explore More

Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Making Waves
Making Waves
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Blue Lotus
Blue Lotus
Blue Lotus
Visual Brand Identity

CinemaQ Film Festival

Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Industry
Entertainment & Media
Year
2023
Client
CinemaQ Film Festival x Denver Film

A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.

Explore More

Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Making Waves
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Blue Lotus
Visual Brand Identity

CinemaQ Film Festival

Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Industry
Entertainment & Media
Year
2023
Client
CinemaQ Film Festival x Denver Film

A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.

Explore More

Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Making Waves
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Blue Lotus
Visual Brand Identity

CinemaQ Film Festival

Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Industry
Entertainment & Media
Year
2023
Client
CinemaQ Film Festival x Denver Film

A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.

Explore More

Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Making Waves
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Blue Lotus
Visual Brand Identity

CinemaQ Film Festival

Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Industry
Entertainment & Media
Year
2023
Client
CinemaQ Film Festival x Denver Film

A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.
Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.
Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.
Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.

Explore More

Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Making Waves
Making Waves
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Blue Lotus
Blue Lotus
Blue Lotus
Visual Brand Identity

CinemaQ Film Festival

Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Industry
Entertainment & Media
Year
2023
Client
CinemaQ Film Festival x Denver Film

A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.

Explore More

Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Making Waves
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Blue Lotus
Visual Brand Identity

CinemaQ Film Festival

Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Industry
Entertainment & Media
Year
2023
Client
CinemaQ Film Festival x Denver Film

A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.

Explore More

Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Making Waves
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Blue Lotus
Visual Brand Identity

CinemaQ Film Festival

Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Industry
Entertainment & Media
Year
2023
Client
CinemaQ Film Festival x Denver Film

A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.

Explore More

Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Making Waves
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Blue Lotus
Visual Brand Identity

CinemaQ Film Festival

Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Industry
Entertainment & Media
Year
2023
Client
CinemaQ Film Festival x Denver Film

A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.
Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.
Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.
Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.

Explore More

Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Making Waves
Making Waves
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Blue Lotus
Blue Lotus
Blue Lotus
Visual Brand Identity

CinemaQ Film Festival

Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Industry
Entertainment & Media
Year
2023
Client
CinemaQ Film Festival x Denver Film

A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.

Explore More

Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Making Waves
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Blue Lotus
Visual Brand Identity

CinemaQ Film Festival

Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Industry
Entertainment & Media
Year
2023
Client
CinemaQ Film Festival x Denver Film

A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.

Explore More

Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Making Waves
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Blue Lotus
Visual Brand Identity

CinemaQ Film Festival

Photo of a pink brick wall with Pride flags hanging above; four posters are wheat-pasted to the wall, each depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Poster design depicting an underwater movie theater scene in tropical colors such as teal, pink, orange, and purple, reads “CinemaQ” in a groovy 70s font; design by Allison Heistand.
Industry
Entertainment & Media
Year
2023
Client
CinemaQ Film Festival x Denver Film

A Heartfelt Mission

The CinemaQ Film Festival, Denver Film’s celebration of LGBTQIA+ stories, sought a new visual identity for 2023 to amplify inclusivity and resonate deeply with the Queer community. As a neurodivergent queer artist, I embraced this challenge with a heart-centered approach, infusing every element with emotional depth and authenticity.

Vision and Creativity

Leading the creative process, I reimagined the requested 'Miami Beach' aesthetic through empathy and bold creativity, crafting a narrative that celebrated Queer joy and identity in all its vibrant forms. In an increasingly hostile political climate, I wrote the tagline “You Belong Here” as an invitation to the community, promising a space of love and connection.

Design Elements

Inspired by both the Trans Pride and Pride Progress flags, I chose a pastel palette with rainbow accents. Fonts like Gladiola and Mr Eaves Mod OT offered energy and warmth, while illustrations of waves and marquees added playful meaning.

Immersive Experiences

  • Digital Storytelling: Digital assets like banner ads and social media posts told a cohesive story of Queer joy across platforms.

  • Print Collateral: Posters and signage were designed to be uplifting and accessible, guiding attendees and reinforcing the festival’s spirit of inclusivity.

  • Interactive Activation: An interactive experience invited festival-goers to share their visions of Queer joy, creating a living mosaic of community voices.


Celebrating Queer Joy

Through culturally responsive and trauma-informed design, the CinemaQ Film Festival 2023 visual identity became a beacon of hope and belonging, celebrating the stories that matter with love and joy.



Banner tied to a fence in a park; reads "CinemaQ", "you belong here"; teal, pinks, orange graphic illustration of a movie theater under the sea.

Explore More

Photo of a framed poster advertising the Making Waves Therapeutic Community Songwriting Series, over a piano with sheet music on it, with a guitar next to it and on top of teal patterned wallpaper. Painting by artist Allison Heistand of a siren/mermaid rising from a raging ocean tide, singing and playing guitar against a full moon; rendered in cyan and blue watercolor and ink.
Making Waves
Mockup of watercolor painting of a blue lotus (by artist Allison Heistand) in a wooden frame against light blue wall, with singing bowls, meditation cushions, incense burning, red meditation cushions, and rolled up green yoga mats around it.
Blue Lotus